SCOTT BASSETT

IntoJobs set out to elevate their Employment Services for Businesses video with a modernized approach. Drawing inspiration from an earlier animation, I collaborated closely with our Copywriter to develop a new storyboard that would engage and inform.

• Creative Storyboard Development: In close partnership with our Copywriter, I crafted a new storyboard that respected IntoJobs' brand identity while exploring fresh creative directions inspired by the previous animation.

• Resourceful Asset Sourcing and Creation: I curated visuals using a mix of carefully selected assets and original designs created in Illustrator, ensuring they aligned with IntoJobs' visual style and narrative goals.

• Dynamic Animation in After Effects: Using animation techniques in After Effects, I brought the storyboard to life with fluid motion and captivating transitions, enhancing clarity and impact throughout.

  
  

I successfully delivered a dynamic 2D motion graphic animation for IntoJobs' Employment Services for Businesses. This project not only refreshed their brand communication but also showcased IntoJobs' commitment to innovative employment solutions with compelling visual storytelling.